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B2B

B2B marketing that measures success in qualified leads.

Marketing for companies that sell to other businesses in Egypt, the UAE and the USA. We build demand around qualified leads: the enquiries your sales team accepts as real opportunities.

Talk to a B2B specialist See the Freezoner work
How we run it

Four habits behind B2B marketing.

The same four habits for a consultancy, a manufacturer or a services firm.

B2B Marketing
B2B brands
01

Qualified leads as the target

Success is defined with your sales team up front: who counts as a real prospect and what an accepted lead looks like.

02

Found by decision-makers

SEO and GEO so buyers find you in search and in AI answers, backed by content that answers the questions decision-makers ask.

03

Paid media that earns its place

Campaigns on the platforms where your buyers are, reviewed against the leads sales accepted, with budget moved to match.

04

Content that builds trust

Thought leadership and case content for LinkedIn, search and email, written in English and Arabic.

Embedded in your team. Priced around your goals.Talk to a B2B specialist
Who it is for

Companies that sell to other businesses.

Tell us about your business
Who we work with
B2B
  • B2B brands with a sales teamMarketing that feeds the people who close
  • Consultancies and professional servicesTrust, authority and steady enquiries
  • Commercial and project-based firmsCampaigns for owners and decision-makers
  • Teams in Egypt, the UAE and the USAArabic and English, written natively

Dedicated experts inside your team.

Dedicated expertsInside your team
Our work

Teams we work alongside.

Two B2B teams, in two markets.

FreezonerAn integrated, long-term marketing strategy for a UAE business setup consultancy, built around quality leads over volume.BevelMedia buying for a design and decoration company focused on commercial and administrative projects in Egypt.
How It Works

Two free weeks of strategy. Then we get to work.

The first month is six weeks. The first two are on us, spent on strategy and market study before execution begins.

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  1. Step 01

    Discovery

    A conversation about your goals, your team and what has already been tried. We decide together whether we are the right fit.

  2. Step 02

    Strategy & market study

    Two weeks of research, positioning and planning, sized to your situation, before a single ad runs.

    First 2 weeks free
  3. Step 03

    Execution

    Embedded experts run the work inside your channels and your reporting rhythm.

  4. Step 04

    Ongoing partnership

    Scope grows with your needs, with no change-order invoices along the way.

Questions

Questions about B2B marketing

Cost, timing, markets and fit. If something is missing, the form is the fastest way to ask.

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What do you do for B2B companies?
We plan and run the marketing that brings in qualified leads: strategy, SEO and GEO, paid media and content, all measured against what your sales team accepts.
How do you measure success?
In qualified leads. We agree with your sales team what counts as a real prospect, then report on that, not on impressions or followers.
Do you work with long sales cycles?
Yes. B2B buying takes time, so we plan in months, not weeks, and report on lead quality along the way. Every engagement opens with six weeks, and the first two are on us.
Which platforms do you use?
We choose them in the strategy weeks, based on where your buyers are. Search and content come first, with paid media on the platforms that earn their place.
Do you work in Arabic and English?
Yes. The team writes natively in both, rather than translating one into the other.
Which markets do you cover?
Egypt, the UAE and the USA.
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Selling to businesses? Tell us how your sales work.

A few quick questions so we can tell if we are the right fit for each other. Then we reach out by email or WhatsApp, whichever you prefer.

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