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Work in UAE

GoldenBayt

A bilingual content calendar and lead forms, plus a test campaign into Egypt.

Overview

GoldenBayt is a real estate brokerage in the UAE. We provide its marketing end to end, including a bilingual content calendar, lead forms and a test campaign into the Egyptian market.

The challenge

GoldenBayt is a real estate brokerage in the UAE with a wide range of developers and offers. In a market where every brokerage says it helps people invest in Dubai, the challenge was to say something specific that a particular buyer would recognise as theirs.

What we did

What we did.

The work for GoldenBayt, in the order we approached it.

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Positioning around access

We defined who GoldenBayt is built for before writing content: people who want to own in the UAE without the capital everyone assumes is needed.

A bilingual content system

A calendar and a large slate of educational video scripts, written natively in English and in Arabic, not translated.

Lead forms in both languages

Forms built to capture real estate enquiries in the language each buyer prefers.

A separate test in Egypt

A test campaign into the Egyptian market, kept apart from the UAE work because the two audiences differ.

The thinking behind it

Choose the buyer first, then the content.

Generic investment messaging is available to every brokerage. We chose a specific audience and built the content system around it, so every post has a reason to exist.

More work

Other teams we work alongside.

Freezoner
Business setup

An integrated, long-term marketing strategy built around quality leads over volume.

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Azouz
Design & decoration

Meta lead-form media buying for a premium design and decoration company.

Media Buying
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Questions

Questions about this work

Cost, timing, markets and fit. If something is missing, the form is the fastest way to ask.

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What do you do for GoldenBayt?
Our scope is Full Marketing Services. A bilingual content calendar and lead forms, plus a test campaign into Egypt.
Can I see results from this work?
We publish results only with the client's approval. Ask us about it when you start a conversation and we will tell you what we can.
Could you do something similar for my business?
We look at your market, goals and fit first, then scope the work around your situation. There are no fixed packages. The form is the quickest way to start.
Do you work only in UAE?
No. The Partners works across Egypt, the UAE and the USA. GoldenBayt is based in UAE.
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Ready to see if we are a fit?

A few quick questions so we can tell if we are the right fit for each other. Then we reach out by email or WhatsApp, whichever you prefer.

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